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About Novo London

Each season we aims to create a line that offers a focused selection of affordable fashion-forward pieces. Our collections include statement dresses, jumpsuits and two pieces that define modern graphic elegance. The focus in design is placed on construction, silhouette and attention to detail. Novo plays on the mantra that simplicity is the ultimate form of sophistication, with each collection focusing on making a statement that ultimately flatters the female form. The focus is on attention to detail, with unexpected finishing so that each piece in the collection is an expression of understated glamour and class.